Future Focus is a Sports Therapy, Massage Therapy and Acupuncture Clinic based in Worthing, West Sussex.
Bald Designs were asked to refresh the brand identity for Future Focus by its owner David Hurley. David was very keen to keep the graphics and colours already within his brand identity.
The main emphasis of our design was to make Future Focus typography stand out more than the graphics as in the previous version of his logo.
Future focus has now clean lines, a calmer colour palette, modern typography and updated graphics. Going forward we are now able to utilise the new graphic imagery to form a core part of future designs and strengthen his overall brand identity.